HNS/MXY reaches an engaged audience of innovators, entrepreneurs, and forward-thinking professionals who actively seek breakthrough ideas and emerging trends. Our digital platform delivers fresh content daily, featuring discoveries and innovations that shape tomorrow’s world.
Our Audience Profile
- High-value readers: Professionals interested in actionable innovation insights
- Demographics: Entrepreneurs, researchers, investors, and technology leaders
- Engagement: Premium audience that values quality, in-depth coverage
- Content consumption: Active readers seeking cutting-edge developments
Content Categories
- Innovation & Technology – Emerging tech and breakthrough applications
- Science & Research – Cutting-edge discoveries and scientific advances
- Business & Entrepreneurship – Revolutionary business concepts and startup stories
- Culture & Society – How innovation intersects with daily life
- Leadership & Vision – Profiles of changemakers and thought leaders
Advertising Solutions
Reach our highly engaged audience through precise targeting based on content interests and engagement patterns. Our advertising solutions leverage first-party data to connect your brand with readers actively seeking innovative solutions.
Targeting Options
- Contextual: Align with specific content categories and topics
- Behavioral: Target based on reader engagement and interests
- Custom: Tailored campaigns for specific audience segments
Ad Formats
- Display advertising across content categories
- Sponsored content integration
- Newsletter sponsorships
- Custom partnership solutions
Digital Advertising Rates
| Placement | Unit | CPM |
|---|---|---|
| Homepage | 970×250 (1st ad position on page) | $30 |
| 970×250 | $25 | |
| Vertical Content Channel | 970×250 (1st ad position on page) | $25 |
| 970×250 | $20 | |
| ROS | 970×250 (1st ad position on page) | $22 |
| 970×250 | $20 | |
| Mobile | 300×250 | $20 |
| 300×50 | $18 |
Digital Advertising Specifications
Standard Display Ad Units
970×250 Leaderboard
- File formats: JPG, PNG, GIF, HTML5
- Maximum file size: 150KB
- Animation: Max 30 seconds, 3 loops
- Third-party tags: Accepted
300×250 Medium Rectangle
- File formats: JPG, PNG, GIF, HTML5
- Maximum file size: 150KB
- Animation: Max 30 seconds, 3 loops
- Third-party tags: Accepted
300×50 Mobile Banner
- File formats: JPG, PNG, GIF, HTML5
- Maximum file size: 40KB
- Animation: Max 15 seconds, 3 loops
- Optimized for mobile devices
Technical Requirements
- All ads must be SSL compliant (HTTPS)
- No auto-expanding creatives
- No auto-play audio
- Click-through URLs required
- Alt text required for accessibility
Targeting Options
- Geographic targeting available
- Device targeting (desktop, mobile, tablet)
- Contextual targeting by content category
- Behavioral targeting based on user engagement
- Custom audience segments
Reporting & Analytics
- Real-time campaign performance
- Impressions, clicks, CTR reporting
- Audience demographics and engagement metrics
- Monthly performance reports
Submission Guidelines
- Creative assets due 48 hours before campaign start
- All creatives subject to editorial approval
- Backup static image required for HTML5 ads
Brand Safety
- Premium content environment
- Brand-safe placement guaranteed
- Editorial oversight on all placements
Contact our advertising team at [email protected]